Say It With Charts: The Executive's Guide to Visual Communication, Fourth Edition

by: Gene Zelazny


Abstract: This is a step-by-step guide to creating compelling, memorable presentations. A chart that once took ten hours to prepare can now be produced by anyone with ten minutes and a computer keyboard. What hasn't changed, however, are the basics behind creating a powerful visual - what to say, why to say it, and how to say it for the most impact. In Say It With Charts, Fourth Edition—the latest, cutting-edge edition of his best-selling presentation guide—Gene Zelazny reveals time-tested tips for preparing effective presentations. Then, this presentation guru shows you how to combine those tips with today's hottest technologies for sharper, stronger visuals.
Full details

Book Details

Title: Say It With Charts: The Executive's Guide to Visual Communication, Fourth Edition

Publisher: McGraw-Hill Education: New York, Chicago, San Francisco, Athens, London, Madrid, Mexico City, Milan, New Delhi, Singapore, Sydney, Toronto

Copyright / Pub. Date: 2001 Gene Zelazny

ISBN: 9780071369978

Authors:

Gene Zelazny is Director of Visual Communications for McKinsey and Company, and has over 40 years of experience working with colleagues and clients to design powerful management reports and presentations. In addition, Zelazny frequently presents his ideas at the world's top business schools, including Chicago, Harvard, Columbia, Cornell, Wharton, Haas, MIT, Oxford, Kellogg, Stanford, Tuck, INSEAD, and others. He also is author of the how-to classic Say It With Presentations.

Description: This is a step-by-step guide to creating compelling, memorable presentations. A chart that once took ten hours to prepare can now be produced by anyone with ten minutes and a computer keyboard. What hasn't changed, however, are the basics behind creating a powerful visual - what to say, why to say it, and how to say it for the most impact. In Say It With Charts, Fourth Edition—the latest, cutting-edge edition of his best-selling presentation guide—Gene Zelazny reveals time-tested tips for preparing effective presentations. Then, this presentation guru shows you how to combine those tips with today's hottest technologies for sharper, stronger visuals.